AI Workflow for Viccì
Client
Viccì
my role
AI Designer
Type of work
Product Advertisement
Softwares
Viccì, a luxury eyewear brand, approached me through their CEO while they were exploring new ways of producing high-end visual content using AI. They were looking for someone who could test and develop AI-driven videos where their glasses could be placed in realistic contexts with their target audience. The focus was on women with a strong sense of style and a high purchasing power, so the visuals needed to feel premium, aspirational, and aligned with luxury standards. My role was to experiment and build a workflow that could replicate their glasses accurately and place them naturally in these environments.
AI Workflow for Viccì
Client
Viccì
my role
AI Designer
Type of work
Product Advertisement
Softwares
Viccì, a luxury eyewear brand, approached me through their CEO while they were exploring new ways of producing high-end visual content using AI. They were looking for someone who could test and develop AI-driven videos where their glasses could be placed in realistic contexts with their target audience. The focus was on women with a strong sense of style and a high purchasing power, so the visuals needed to feel premium, aspirational, and aligned with luxury standards. My role was to experiment and build a workflow that could replicate their glasses accurately and place them naturally in these environments.
AI Workflow for Viccì
Client
Viccì
my role
AI Designer
Type of work
Product Advertisement
Softwares
Viccì, a luxury eyewear brand, approached me through their CEO while they were exploring new ways of producing high-end visual content using AI. They were looking for someone who could test and develop AI-driven videos where their glasses could be placed in realistic contexts with their target audience. The focus was on women with a strong sense of style and a high purchasing power, so the visuals needed to feel premium, aspirational, and aligned with luxury standards. My role was to experiment and build a workflow that could replicate their glasses accurately and place them naturally in these environments.
AI Workflow for Viccì
Client
Viccì
my role
AI Designer
Type of work
Product Advertisement
Softwares
Viccì, a luxury eyewear brand, approached me through their CEO while they were exploring new ways of producing high-end visual content using AI. They were looking for someone who could test and develop AI-driven videos where their glasses could be placed in realistic contexts with their target audience. The focus was on women with a strong sense of style and a high purchasing power, so the visuals needed to feel premium, aspirational, and aligned with luxury standards. My role was to experiment and build a workflow that could replicate their glasses accurately and place them naturally in these environments.
Results
I developed a series of AI-driven video experiments using Weavy to build structured workflows that improved efficiency and consistency. A key focus of my work was maintaining product integrity, especially the logo and the physical characteristics of the glasses. Since AI tools often distort branding elements, I paid special attention to ensuring the logo appeared correctly and consistently. I also worked on preserving the volume and shape of the frames so they felt realistic and aligned with the original product design. The result was a set of videos that not only placed the glasses in relevant, high-end contexts, but also demonstrated a reliable workflow for producing this type of content at scale without compromising brand accuracy.
Results
I developed a series of AI-driven video experiments using Weavy to build structured workflows that improved efficiency and consistency. A key focus of my work was maintaining product integrity, especially the logo and the physical characteristics of the glasses. Since AI tools often distort branding elements, I paid special attention to ensuring the logo appeared correctly and consistently. I also worked on preserving the volume and shape of the frames so they felt realistic and aligned with the original product design. The result was a set of videos that not only placed the glasses in relevant, high-end contexts, but also demonstrated a reliable workflow for producing this type of content at scale without compromising brand accuracy.
Results
This project was developed as a visual system for a series of conferences I gave about AI. The goal was to create a set of consistent and engaging visuals that could support the narrative of the talk while showcasing the possibilities of AI in image creation. I started by generating a stylized, cartoon-like version of myself as the base character, and then used Krea Nodes and Nano Banana to create multiple variations while maintaining consistency in style, identity, and visual quality. To extend the impact of these visuals, I animated selected images using Krea in combination with Kling, bringing motion and dynamism to the presentation. The result was a cohesive set of 3D-style visuals that not only supported the content of the conference but also demonstrated, in a practical way, how AI can be used to build consistent and scalable visual systems.
Team
AI Workflow / AI Subject and Environment
Emmanuel Cantón
