Wise Icons Made with Midjourney
Client
Wise (Fictional)
my role
AI Designer
Type of work
AI 3D Style Illustration and Advertisement
Softwares
This project was part of an assessment to join a growth and productivity team at Superside. The goal was to create a set of scalable visual assets for a fictional campaign for Wise, showing the ability to replicate an existing brand style while building a flexible system for growth. In 2023, tools like Krea or Nano Banana were not available yet, so I used MidJourney to generate a set of 3D-style icons with a clean, stone-like white material. I blended these with visual cues inspired by Wise and created color variations in Adobe Photoshop. I also used ChatGPT to generate the campaign copy and assembled everything in Figma, organizing elements in a modular way so the system could scale and adapt easily.
Wise Icons Made with Midjourney
Client
Wise (Fictional)
my role
Gen AI, Graphic Design, Illustration
Type of work
AI 3D Style Illustration and Advertisement
Softwares
Emmanuel Cantón is an AI Creative Director With over nine years of experience, he has worked with global companies such as Webflow, Amazon, and BCG, helping teams translate complex ideas into clear and impactful visuals. His work focuses on combining design thinking with artificial intelligence to improve speed, consistency, and creative possibilities. Beyond client work, he also teaches and mentors creatives, helping them understand how to use AI as a tool to elevate their craft and think more strategically.
Wise Icons Made with Midjourney
Client
Wise (Fictional)
my role
Gen AI, Graphic Design, Illustration
Type of work
AI 3D Style Illustration and Advertisement
Softwares
This project was part of an assessment to join a growth and productivity team at Superside. The goal was to create a set of scalable visual assets for a fictional campaign for Wise, showing the ability to replicate an existing brand style while building a flexible system for growth. In 2023, tools like Krea or Nano Banana were not available yet, so I used MidJourney to generate a set of 3D-style icons with a clean, stone-like white material. I blended these with visual cues inspired by Wise and created color variations in Adobe Photoshop. I also used ChatGPT to generate the campaign copy and assembled everything in Figma, organizing elements in a modular way so the system could scale and adapt easily.
Wise Icons Made with Midjourney
Client
Wise (Fictional)
my role
Gen AI, Graphic Design, Illustration
Type of work
AI 3D Style Illustration and Advertisement
Softwares
This project was part of an assessment to join a growth and productivity team at Superside. The goal was to create a set of scalable visual assets for a fictional campaign for Wise, showing the ability to replicate an existing brand style while building a flexible system for growth. In 2023, tools like Krea or Nano Banana were not available yet, so I used MidJourney to generate a set of 3D-style icons with a clean, stone-like white material. I blended these with visual cues inspired by Wise and created color variations in Adobe Photoshop. I also used ChatGPT to generate the campaign copy and assembled everything in Figma, organizing elements in a modular way so the system could scale and adapt easily.
Results
The result was a cohesive and flexible system of icons and ads that could be easily updated and expanded. By structuring the assets in layers and reusable components, the campaign could adapt to different messages or formats without starting from scratch. This project demonstrated not only the ability to replicate a brand visually using early AI tools, but also to think in systems, combining visuals and copy into a scalable solution aligned with growth needs.
Results
This project was developed as a visual system for a series of conferences I gave about AI. The goal was to create a set of consistent and engaging visuals that could support the narrative of the talk while showcasing the possibilities of AI in image creation. I started by generating a stylized, cartoon-like version of myself as the base character, and then used Krea Nodes and Nano Banana to create multiple variations while maintaining consistency in style, identity, and visual quality. To extend the impact of these visuals, I animated selected images using Krea in combination with Kling, bringing motion and dynamism to the presentation. The result was a cohesive set of 3D-style visuals that not only supported the content of the conference but also demonstrated, in a practical way, how AI can be used to build consistent and scalable visual systems.
Results
The result was a cohesive and flexible system of icons and ads that could be easily updated and expanded. By structuring the assets in layers and reusable components, the campaign could adapt to different messages or formats without starting from scratch. This project demonstrated not only the ability to replicate a brand visually using early AI tools, but also to think in systems, combining visuals and copy into a scalable solution aligned with growth needs.
Results
The result was a cohesive and flexible system of icons and ads that could be easily updated and expanded. By structuring the assets in layers and reusable components, the campaign could adapt to different messages or formats without starting from scratch. This project demonstrated not only the ability to replicate a brand visually using early AI tools, but also to think in systems, combining visuals and copy into a scalable solution aligned with growth needs.
Team
Concept, Illustrations, Character Creation
Emmanuel Cantón
